Testimonials

Please accept this as a written testimonial to the exceptional work performed by John Eric during the sale of our home in the Highgate community in Rosslyn. From the outset, John provided us with a proven prescription for success. His multi-point marketing approach, responsiveness, attention to detail, and detailed workplan with milestones enabled us to achieve optimal results during our desired timeframe. Mostly, I was impressed with his ability to:

- Offer an informed analysis and opinion of current regional market trends that was both broad and deep, and included pricing, comps, and market segmentation/buyer demographics

- Offer innovative solutions to complex problems, especially for preparing our home for sale, and resolving the numerous home inspection items

- Communicate effectively by providing daily and weekly status reports (both written and oral) for our listing as well as the local market

- Display interpersonal flexibility in working with our hectic family schedule and other personal constraints

- Pay attention to detail with staging the home and accomplishing repairs in a timely way

- Leverage strategic partnerships with vendors in the community to deliver prompt and quality service for maintenance - specifically for the roof, and front/back wood facing. (Rarely would an agent volunteer to troubleshoot home repair issues.)

In following John's blueprint, we were able to successfully sell our home in 30 days during a historically slow season. John exceeded our expectations for service delivery and responsiveness, displayed integrity and honesty throughout the process, and brought true value to the transaction with a positive attitude, result-driven approach, and keeping his word.

I honestly can't say enough good things about John's performance. We also truly enjoyed working with him because, besides being very talented, he's also a really nice person. I truly believe that because of his superior service and ability to overdeliver, John is single-handedly raising the bar for your industry. We plan to recommend John to our contacts for their real estate needs, and also plan to collaborate with him on future transactions.

One exceptionally satisfied customer,

Adriana Zimmer

"My husband and I recently had the pleasure of meeting and using the real-estate services of John Eric. Our experience with him left us in no doubt that he is one of the finest in his field. He is flawlessly organized and has a high professional ethic as well as being a delightful person to work with. Under his exceptional guidance we were relieved the pains one usually experiences when selling their home.

John went all out to promote the sale of our home no detail escaped his attention. He was on top of what the housing market was doing in our area, and made prudent recommendations on how to price our property. John also put together a detailed marketing plan and timeline for the advertising and promotion of our home. He created an excellent web site and a color brochure that highlighted all the best selling points of our home.

Above and beyond John offered the services of his decorator, for the perfect showing, and also the services his cleaning crew, who took care of those areas that are sometimes overlooked. He then introduced us to his top quality service people, who like John, had first-rate work ethics. These associates took care of all our flooring, painting, heating/cooling and moving needs with great care. Thankfully, if my husband and I were unavailable, John or a team member would kindly meet with the service people in our behalf. In addition, when I mentioned that I had several pieces of furniture and art that I needed to sell he made up a colored sales brochure and presented it to each person who visited our home. Wow if that is not over-the-top, I don't know what is!

John Eric and his team worked tirelessly together, having an open house every weekend until we had a ratified contract. However busy John was, he always was prompt in returning our calls. The entire time John kept us abreast to all the potential buyers that visited our home, along with their helpful comments by way of a feedback system that John devised. This feedback was invaluable in not only obtaining comments, but the level interest of potential buyers and their agents as well.

Our experience with John and his team was excellent beyond comparison. He gave us superior service that blew our minds with optimal results. With John's accomplished guidance we sold our house in 14 days in a downward market. Not only did we get the price we wanted but we sold our house well before the competition down the street. So, without reservation we give our full-hearted recommendation of John Eric's top-notch services to all our friends and neighbors who are thinking of selling their home.

Bill Milans

Cindy Brown-Milans

Dear John,

Now that the dust has settled on the sale of our Highgate property, Joan and I want to again record our appreciation and thanks to you for your work on our behalf over the past weeks. We have sold houses before, but we never have had the level of service, advice, and effort that you provided. Your marketing slogan "we sell more because we do more" was certainly true in our case. In addition to the obvious factors that come into play for marketing and sale of a house, there were some things that are not always obvious, and I'd like to remark on some of those.

First, you and your team were always extremely courteous and professional in dealing with us and with clients, and we appreciated that very much. There were many open houses, and these were cheerfully managed. The rules of engagement for us during these periods were always clear. There were times when we were frustrated with things such as the home inspection and its aftermath, but you always maintained your cool and kept things in perspective, even if we did not on occasion. You were very patient with us, and answered many questions that you probably thought did not need to be asked.

Second, you were very firm and instructive on the steps that needed to be taken in marketing the property. Joan and I decided early on that you and your colleagues were the experts, and we would follow your advice and, basically, obey you when you requested that we do certain things, such as rearranging furniture, de-cluttering the rooms, etc. Because you seemed very sure of the best actions to take, we had confidence that you were correct and so were not tempted to second-guess your advice. Had you been less firm, it is likely we'd have ended up compromising and confusing the marketing strategy, with possibly less favourable results, in the end.

Finally, we both think that you really did go beyond the call of duty during the last few weeks when several repairs and modifications had to be made to satisfy the sale contract. I am sure you spent many hours doing things that other agents would simply have insisted were our responsibility. As we were engaged in our move to Canada during that time, we greatly and especially appreciated that effort.

We enjoyed working with you, John, and I hope you continue to have success in your business, and that other clients will appreciate your efforts as much as we did.

Yours sincerely,

Gordon MacNeil